Banking & Financial Services

ANALYTICS SOLUTION BY INDUSTRY


Banking & Financial Services



YESQL helps organizations in the Banking and Financial services industry institutionalize data analytics and modeling infrastructure and methodologies into their decision making ecosystem helping them make better and informed fact based business decisions. Our high impact Data Analytics services for the Banking and Financial Services Industry helps organizations maximize customer acquisition, enhance customer loyalty and retention, reduce customer churn, enhance customer life time value, optimize pricing and promotion offers, detect and control fraud and credit risk, improve collections and recovery, optimize interest and transaction fee, improve customer satisfaction, optimize operational costs and maximize profitability

Marketing Analytics

:: Campaign Analytics

:: Customer Segmentation

:: Cross Sell – Up sell Analysis

:: Customer Life Time Value Analysis

:: Customer Profitability Analysis

:: Customer Churn Analytics

:: Win Back Propensity Modeling

:: Promotion Effectiveness

:: Product Pricing Analytics

:: Market Mix Modeling

Risk Analytics

:: Credit Risk Analytics

:: Approval & Risk Scorecards

:: Collection & Recovery Analytics

:: Fraud Detection & Management

:: Portfolio Analytics

Industry challenges: Increased competition to acquire high potential customers, advanced technology adoption and digitization, uncontrolled debt exposure, considerable pressure on profits, ROA and ROE, and meeting ever changing demands of customers.


Benefits: Market Equations helps organizations target and acquire profitable customers, enhance loyalty, minimize risk exposure and fraud, address compliance issues, reduce operational costs and maximize revenue growth and profitability

ANALYTICS IN BANKING AND FINANCIAL SERVICES :: CUSTOMER ANALYTICS

YESQL helps organization in the Banking and Financial services industry use proven analytics methodologies to have a clear and precise understanding of their customer base and their changing demands and expectations leading to improved customer acquisition, retention, loyalty and life time value. Our Analytics Outsourcing services for the Banking and Financial Services industry help organizations identify the most profitable customers and target the right customers through effective customer segmentation, personalized offerings (product, price, promotion and channel) , control attrition and default rates, enhance customer life time value through effective cross sell and up sell strategies and improve customer service levels to enhance wallet share and profitability.

ANALYTICS IN BANKING AND FINANCIAL SERVICES :: MARKETING ANALYTICS

YESQL helps organization in the Banking and Financial services industry use proven analytics methodologies to measure and monetize their marketing strategies by optimizing their market mix strategies, promotions, positioning and identifying key triggers while optimizing marketing spends to maximize profitability

ANALYTICS IN BANKING AND FINANCIAL SERVICES :: COLLECTION AND RECOVERY

YESQL helps organization in the Banking and Financial services industry estimate the customer's propensity to repay and the likely amount that the customer will repay. Our high value Analytics Outsourcing services for the Banking and Financial Services industry weaves together collections models that help distinguish self-cures from potential long term delinquent accounts, Roll Back models for delinquent customers and recovery models thereby, maximizing collections, improving recoveries and retaining profitable customer relationship. Some of the products that we offer include- Collection models for non-delinquent customers.

ANALYTICS IN BANKING AND FINANCIAL SERVICES :: CUSTOMER CHURN

Customers are very important and crucial to the success of every business. Our Analytics Outsourcing services for the Banking and Financial Services industry helps organizations understand their customers, their behavioral changes, their risk profile and likelihood to churn, forecast loss associated with pre-payment and foreclosure, and helps them limit their risk exposure by early detection of risks associated with high risk customers and create retention strategies to increase wallet share from profitable customers.

ANALYTICS IN BANKING AND FINANCIAL SERVICES :: RISK ANALYTICS

YESQL helps organization in the Banking and Financial services industry manage and control risks, optimize credit exposure, minimize default and charge offs by using proven analytics techniques to develop application and behavioral scorecards, credit/risk scorecards, optimize cost and capital allocation and employ stress testing techniques on portfolios to help organizations mitigate risks, minimize defaults, optimize allocation and maximize profitability.

ANALYTICS IN BANKING AND FINANCIAL SERVICES :: FRAUD DETECTION ANALYTICS

YESQL helps organization in the Banking and Financial services industry prevent, detect and control fraud by using advanced predictive analytics and modeling techniques to build in early warning mechanism to identify patterns that lead to identification of suspicious and fraudulent transactions

ANALYTICS IN BANKING AND FINANCIAL SERVICES :: PORTFOLIO VALUATION

Our Analytics Outsourcing services for the Banking and Financial Services industry is aimed at helping organizations manage their portfolio whether in response to financial requirements or as a way to monitor performance especially during times of economic and market uncertainty. Our statistical expertise combined with a selection of statistical variables in the historical data, coupled with the exhaustive simulation of their dependency scenarios allow our customers to assess the real value of a financial portfolio. Our highly robust propensity models and cutting edge segmentation solutions helps you make informed decisions through liquidations strategies. YESQL helps you Identify specific segments of portfolio for expansion or off loading

ANALYTICS IN BANKING AND FINANCIAL SERVICES :: OPERATIONAL ANALYTICS

YESQL helps organization in the Banking and Financial services industry manage their operations profitably by optimizing resource and asset utilization, optimizing cross channel effectiveness and forecasting and budgeting. YESQL helps bring in better predictability and accountability to your Banking operations process and operational decision making that lead to better business outcomes. Operational Analytics services help optimize resource allocation, improve cash flows, optimize spends, increase productivity and profitability

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